Privacy Policy

Last updated: 16/12/2014

We at UMEWIN PBC d/b/a UMEWIN (“UMEWIN,” “we,” “us,” or “our”) created this privacy policy (“Privacy Policy”) because we know that you care about how information you provide to us is used and shared. This Privacy Policy relates to the information collection and use practices of UMEWIN in connection with our mobile application (the “App”) that allows third parties to deliver Advertisements to a user device and compensates users with Non-Cash Currency.

By accessing and using our App, you are agreeing to the terms of this Privacy Policy and the accompanying Terms of Use. Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms of Use.

Information We Collect

If you would like to use the App during the current open public beta version stage, you will need to sign up using your Facebook credentials.

If you access and use the current version of our App Facebook will ask your permission to share certain information from your Facebook account with us. This includes your username, encrypted access credentials, and other information that may be available on or through your Facebook account, including your name, profile picture, country, hometown, e-mail address, date of birth and gender. By accessing and using the current version of our App you are authorizing us to use such information.

This information Facebook shares with us is collected by Facebook and is provided to us under the terms of Facebook’s privacy policy. You can control the information that we receive from Facebook using the privacy settings in your Facebook account.

We may further collect additional personal information from you, such as your ethnicity, marital status, education level, interests, hobbies, mailing address, phone numbers, device ID numbers, PayPal account information, and passwords. In this Privacy Policy, we refer to this information as “Personal Information.”

When you want to redeem your Non-Cash Currency, we may collect information about your PayPal account, credit card account, bank account, the products and services you are purchasing with the redeemed non-cash currency, and/or the charitable organization to which you are making a donation.

We collect information about your interactions with the App including your engagement with particular Advertisements, Non-Cash Currency you have accumulated, the products and services you have purchased, and/or the charitable organizations to which you have made a donation.

In connection with an Advertisement, we may allow you to disclose your Personal Information to an advertiser through the Advertisement, but only where it is clear that your Personal Information is being collected by the advertiser.

When you purchase products using the App or make a charitable donation using the App, we will collect information necessary to complete the transaction, including your name, shipping information, and account information.

We retain information on your behalf, such as files, messages, ringtones, favorites, charitable organizations you support or prefer, wallpapers, etc., that you store using the App or your UMEWIN page.

In order to use the App, we may, with your prior permission, collect geolocational information from your mobile device, your wireless carrier, or certain third-party service providers (“Geolocational Information”). Collection of such Geolocational Information occurs only when the App is running on your mobile device and you are logged in. You may decline to allow us to collect such Geolocational Information, in which case we will not be able to provide certain services to you. Because your Geolocational Information is subject to abuse by others, please be sure to manage your mobile device and privacy preferences on the App on an ongoing basis.

Like most web sites, we use automatic data collection technology when you use our App to record information, such as the type of mobile device you are using, device model, operating system, Application version, your IP addresses, browser type and language, referring and exit pages and URLs, date and time, Android ID, Apple ID, or other smartphone identifier, amount of time spent on particular pages, what sections of the App you visit, and similar information concerning your use of the App (the “Usage Information”). We do not collect Personal Information in this way, but if you’ve provided us with Personal Information we may associate that information with the information that is collected automatically. Automatic data collection may be performed on our behalf by our services providers.

We may also allow third-party companies associated with the Advertisements to set and access their own cookies. Such third-party cookies are not governed by this Privacy Policy, but by the privacy policies of such third party companies.

If you decide to invite a third party to create a UMEWIN account, or share an Advertisement with a third party, we will collect your and the third party’s names and e-mail addresses in order to send an e-mail and follow up with the third party. You or the third party may contact us at to request the removal of this information from our database.

How We Use Your Information

We may use your Personal Information and Usage Information in a manner that is consistent with this Privacy Policy and the context of our relationship with you. We will use your Personal Information and Usage Information collected by the App for the following purposes:

  • To respond to your requests and to provide you with the App;
  • To respond to your inquiries and contact you about changes to the App;
  • To send you notices (for example, in the form of e-mails, mailings, and the like) regarding products or services you are receiving, and for billing and collection purposes;
  • To direct certain Advertisements to you so you are more likely to see Advertisements that are relevant to you;
  • To share your Personal Information with other organizations to help them contact consumers for marketing purposes;
  • For any other purposes disclosed at the time the information is collected or to which you consent; and
  • As otherwise specifically described in this Privacy Policy.

We may also use your information to improve our App, and may use cookies and other information to enable us to customize your user experience.

We will share your Personal Information and other information with our partners to provide advertising content to you.

We may share your Personal Information and other information with charitable organizations supported by us.

We, like many businesses, sometimes hire other companies to perform certain business-related functions. Examples include mailing information, maintaining databases, hosting services, and processing payments. When we employ another company to perform a function of this nature, we provide them with the information that they need to perform their specific function, which may include Personal Information. We require such third parties to maintain the confidentiality of such information and use such information only as necessary to provide us with designated services.

If we or all or substantially all of our assets are acquired, we expect that the information that we have collected, including Personal Information, would be transferred along with our other business assets.

We may disclose your Personal Information and Usage Information to government authorities, and to other third parties when compelled to do so by government authorities, at our discretion, or otherwise as required by law, including but not limited to in response to court orders and subpoenas. We also may disclose your Personal Information and Usage Information when we have reason to believe that someone is or may be causing injury to or interference with our rights or property, other users of this Site, or anyone else that could be harmed by such activities.

We may automatically post, only with your consent, information on your Facebook wall, Twitter feed, or other social networking platform based on your most recent activities, including Advertisements you used or charitable organizations to which you donated.

We may use your Personal information, your name, picture, and Non-Cash Currency in a competition for users of the App that have collected the most Non-Cash Currency and/or donated the most Non-Cash Currency to charitable organizations.

Although we do not share the Personal Information with advertisers or partners, we allow advertisers or partners to request that Advertisements to be directed at certain users (e.g., users in a certain geographic location, age, gender, certain interests, etc.). In the event that you interact with a certain Advertisement, the advertiser (or the company with which the advertiser works, for example, its ad agency or an advertising network) may determine certain characteristics about you.

Regardless of any choices you make regarding your Personal Information, the Company may disclose Personal Information if it believes in good faith that such disclosure is necessary (a) in connection with any legal investigation; (b) to comply with relevant laws or to respond to subpoenas or warrants served on Company; (c) to protect or defend the rights or property of the Company or users of the Services; and/or (d) to investigate or assist in preventing any violation or potential violation of the law, this Privacy Policy, or Terms of Use.

How We Protect Your Information

We take commercially reasonable steps to protect the Personal Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the information you supply will not be intercepted while being transmitted to and from us over the Internet.

When you click on a link or otherwise request to connect to a website or location, such as via an Advertisement, you will leave the App and go to another site and another entity may collect Personal Information or Anonymous Information from you. We have no control over, do not review, and cannot be responsible for, these outside websites or their content. Please be aware that the terms of this Privacy Policy do not apply to these outside websites or content, or to any collection of data after you request to connect to such an outside website or location.

Accessing and Modifying Account Information

If you have registered to use the App, you may update the information that is stored in your user account by using the App, or by e-mailing us at

Your Choices

If you wish to stop receiving promotional e-mails, you may do so by e-mailing us at You may also choose to unsubscribe from our emails by following the instructions in the bottom of the email.


The App may contain content, services, advertising and other materials that link to web sites operated by third parties. We have no control over those other sites, and this Privacy Policy does not apply to them.

Important Notice to Non-U.S. Residents

The App may be operated in the United States. If you are located outside of the United States, please be aware that any information you provide to us may be transferred to the United States or to any other country in which UMEWIN, at its sole discretion, may decide to process the Personal Information. By using the App and/or providing us with any information, you consent to this transfer. The App may be operated outside of the United States. Thus, the Personal Information may be processed in the country in which it is collected and in other countries, including the United States, where laws regarding processing of the Personal Information may be less stringent than the laws in your country.


We do not knowingly collect Personal Information from children under the age of 13 through the App. If you are under 13, please do not give us any Personal Information. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children to never provide Personal Information through the Service without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Information to us, please contact us, and we will endeavor to delete that information from our databases.

Changes to This Privacy Policy

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time, and will post any changes on the App as soon as they go into effect. By accessing the App after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please refer back to this Privacy Policy on a regular basis.

How to Contact Us.

If you have questions about this Privacy Policy, please e-mail us at, “PRIVACY POLICY” in the subject line.